Also known as The Happiest 5K on the Planet, this race involves chucking paint, making people smile, and lots of fun. The start line is its own pre-race party with music, dancing, warmup stretching and giveaways. The start-line window opens at 8:00am with the Runners Only Wave, followed by the "Run/Walk/Dance/Cartwheel/Party Wave" and finishing up with Little Color Runners - 5 yrs old & younger.

Team runners pay $45 to register, individuals pay $49, and Under 5's are free or $15 for a race bib, youth T-shirt, gold foil tattoo, woven shimmer headband, SHINE and color packs, and finisher medal. The event will benefit Shoes on Students (SOS).